In the past, all of us (advertisers) have been using Google Analytics to track AdWords data. However, recently Google has come up with an option
... continue reading.Author: Prashant Deorah
With about 52 million active users of the Internet in India (almost 10 million of which use a broadband connection), delivering quality web content with
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Have you ever wanted to find out which online medium has outperformed others? Google Analytics’ Multi-Channel Funnels lets you do just that – and a
... continue reading.The similarities between knowledge management (KM) and Social Media are hard to refute. The chief uniting factor is the use of technology by people in
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Search engine marketing is getting pretty competitive, and the bestselling keywords are becoming expensive. Take a long-tail approach! Pay-per-click marketing on search engines through programs
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