expertise - Creative marketing

Merging conceptualization, content, and design - we propose thumb-stopping content which gets your brand noticed. We do this by intensifying your brand's relevancy in the online space.


Direct current policyholders to address their queries via NEO - HDFC Life Cares' existing bot on Twitter.

Creative Idea
We created a persona for NEO - a wise & quirky penguin, who is a close friend of the Twitter bird. By highlighting the issues people face in a call centre conversation, we urged the TG to reach #AnytimeNEO.


Spark an urge to avail a Personal Loan from Fullerton India for the occasion of Raksha Bandhan.

Creative Idea
Through multiple fun and not-so-fun sibling scenarios, we developed a nostalgia-inducing #TellYourStory contest campaign on Facebook. This activity drove enquiries and increased engagement.


To create awareness and drive downloads for Karvy Private Wealth's annual India Wealth Report.

Creative Idea
We developed a compelling set of multichannel ads, leading the TG to a microsite where we collected a database of email ids in exchange for Karvy’s insightful India Wealth Report 2018.


Introduce Second Nature as a healthy and nutritious addition in an average Indian family's diet.

Creative Idea
The idea to #Embrace Second Nature highlighted a city-dwellers need to experience nature. Our communication consisted of healthy living, benefits of fruits, the cold extraction process and fruit puns.


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