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Search Marketing

Google Universal Search – An Expanding Universe
Search engine optimization (SEO)

Google Universal Search – An Expanding Universe

Posted on June 24, 2008March 19, 2014 by Prashant Deorah

What Universal Search means to your search engine ranking on Google. What is Google universal search, and how will it impact your company’s search engine

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Growing importance of Online Press Releases
Search engine optimization (SEO)

Growing importance of Online Press Releases

Posted on May 20, 2008March 19, 2014 by Prashant Deorah

In a significant report, titled Search Marketing Benchmark Guide, MarketingSherpa reported that online press releases, combined with organic search engine optimization, are one of the

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Short-cuts don’t pay off in the long run in SEO
Search engine optimization (SEO)

Short-cuts don’t pay off in the long run in SEO

Posted on May 20, 2008March 19, 2014 by Prashant Deorah

Some use the straight, narrow, and often, difficult path to achieve success. Many use short-cuts. As in life, there are no short-cuts to long-term success

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Search engine optimization (SEO)

Building a brand through SEO

Posted on May 19, 2008March 19, 2014 by Prashant Deorah

In the dense undergrowth of the Web, search engine marketing and optimization are far more effective and economical at drawing attention to your website and

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Search Marketing

Grab the Long Tail of Search

Posted on May 16, 2008November 17, 2011 by Prashant Deorah

Search engine advertising works on the simple principle of supply and demand. The highest bidder gets top billing for keywords he has chosen. And the

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