---
title: Amplified application​ through reels for the app of the biggest private bank in India​
description: Lorem Ipsum
image: https://www.puretech.com/hubfs/mar-banner-3.jpg
---

- Influencer Marketing

# Amplified application​ through reels for the app of the biggest private bank in India​

### OBJECTIVES

- Enhance PayZapp's recognition uniquely
- Educate about its features
- Position it as a secure, reliable payment solution

### PURETECH DIGITAL'S EDGE

- Created a distinctive brand identity in consumer's mind for PayZapp.
- Grew organic search query leading to organic app downloads.
- Reinforcing the key message of Pay Anyone, Anywhere, Anyhow, leading to stronger consideration.

0

 +

#### Influencers

0

 M+​

#### Engagement

0

 M+

#### Reach

0

 M+​

#### Views

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#### [A Top Mutual Fund Company Its educated investors through Comics​](https://www.puretech.com/case-studies/a-top-mutual-fund-company-its-educated-investors-through-comics)

[![](https://www.puretech.com/hubfs/mar-banner-1.jpg)](https://www.puretech.com/case-studies/how-we-partnered-with-100-influencers-for-the-biggest-private-bank-in-india)

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#### [How we partnered with 100+ influencers for the biggest private bank in India​](https://www.puretech.com/case-studies/how-we-partnered-with-100-influencers-for-the-biggest-private-bank-in-india)

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